Meet The Team


“We may be cloud focused but we are very down to earth.”

Jatin Patel

Jatin Patel C.A

CEO


Jatin strives to make New Zealand a better place to live,
laugh and do business.

With more than 19 years of working with SMEs he has assisted
a network of businesses from Christchurch to Kaitaia.

Being a qualified chartered accountant, Jatin uses his
expertise to give business owners entrepreneurial guidance and strategies to
reach their goals.

“If our clients grow – we grow.”

As a genuine people person, Jatin is approachable, genuine
and full of good humour.

He stands by his clients, through the good times and the bad
– recognising that sustainable business growth is a series of gradual ups and
downs.

Jatin finds it extremely rewarding when he supports clients
through challenges, such as a full IR audit and achieves outcomes that make all
parties happy.

Early in his accounting career he dedicated his evenings to
adult education classes, teaching small business owners how to use first
generation accounting software in their businesses.

This was a valuable opportunity to really understand the
issues affecting small businesses, and family-owned and operated enterprises.

Jatin made his home in East Auckland and his wife Kamini
supports the BUSINESS buddy team,
managing the Ellerslie office.

As well as advising business owners, Jatin is committed to
helping his community.

He is a board member for Totara Hospice, Manurewa as well as
a fundraising legend.

Jatin has completed more than eight endurance cycle rides for
the Unicorn Foundation, Tearfund, Cancer Society and is the driving force
behind Light for Life Charity fundraising dinner.

To-date, the event has raised more than $200,000 for organisations
including, Cancer Society of New Zealand, Totara Hospice and Starship
Foundation NZ.

Jatin has completed a governance course with Institute of
Directors, which will present Jatin with new opportunities in corporate world
as an independent director for various businesses.

Nirang Shah

Nirang Shah C.A, Master of Taxation Studies

Practice Manager, Chartered Accountant, Master of Taxation Studies

Nirang has developed extensive business expertise throughout
an accounting career spanning more than 30 years.

He has worked with large companies, mid-tier accounting
firms and most recently, focussed on SMEs.

Nirang enjoys supporting and advising clients to establish
good business practices, right from the start.

He capably reviews and overviews systems to ensure they will
meet business owners’ goals.

“I have a strong sense of responsibility for my clients and
take their business very personally.”

When Nirang achieves a positive financial result for his
clients and he sees their gratitude – he knows he has achieved his workday
goal.

Completing a Master of Taxation Studies at The University of
Auckland has steered Nirang to specialise in tax advocacy and consulting for
SMEs.

It seems that Nirang was destined to be work in accountancy
because he comes from a family of accountants, who work and studying around the
globe.

When he isn’t busy helping entrepreneurs, Nirang enjoys
family time at his Flat Bush home.

To keep fit he enjoys cycling and regularly enters the
Unicorn Foundation Tour of New Zealand endurance cycle ride – supporting
BUSINESS buddy director Jatin Patel
and the important charity.

Amy Posthuma

Amy Posthuma

Junior Accountant

+64 9 985 9791

Being young and aspirational has established a great career pathway for BUSINESS buddy’s youngest accountant, Amy Posthuma.


Following her internship at BUSINESS buddy’s East Tamaki office, Amy was offered a full-time position as their junior accountant.


In 2016, Amy completed her bachelor degree in applied management at Manukau Institute of Technology (MIT). She recognised accounting is practical and applicable to wide-ranging elements of business, and opted to major in the discipline.


Amy enjoys management accounting as well as identifying how companies can grow by analysing costings.


She also enjoys the ease of using Xero as she has become more familiar with it.


When Amy isn’t busy helping businesses she enjoys reading, great movies and social sports.

Dee Whelan

Dee Whelan

Reception/Office Assistant

Dee joined the team at Business Buddy in July 2010, returning to the workforce after being a full time mum to her two boys. She previously worked in secretarial and Administration roles and enjoys getting to know our clients and understanding their needs. 

Dee lives in Botany and loves shopping and spending quality time with her husband and sons.

Jonathan Sturm

Jonathan Sturm C.A

Chartered Accountant – Business Buddy franchisee

A career that started out in a New Zealand bank call centre
gave our Waiuku BUSINESS buddy an
exceptional understanding of customer service.

Jonathan Sturm also learnt that when you are determined –
anything is possible, and it wasn’t long before the self-starter leapt into his
commerce degree at the University of Victoria in Wellington.

His banking vocation progressed beyond answering phone inquiries
to providing business support, lending and finance.

The allure of travel took Jonathan to London where he found
himself in the middle of the global financial crisis (GFC) working with a major
European bank and analysing staff reduction strategies.

The excitement of London came to a sudden halt when Jonathan
experienced a serious accident and returned to New Zealand, with some long-term
rehabilitation ahead of him.

You can’t keep a good person down though and Jonathan briefly
returned to his banking career while he completed some accounting papers.

Later, while working with a multinational manufacturer and a
Kiwi IT telecommunications company, Jonathan completed his chartered
accountancy qualification.

During those years he became a father and decided a long day
commuting in Auckland traffic was not achieving the work-life balance he wanted
with his young family.

He found a new management accounting role in Franklin, found
the perfect property for his family in Waiuku and thought there had to be more
to life.

“I was looking for a challenge and wanted to make a
difference,” says Jonathan. “I even had a crack at studying to be a secondary
school teacher.”

“When I saw an opportunity to run my own BUSINESS buddy franchise – I could see the
potential to really help other business owners.

“I worked with a few local smaller companies and saw how
helping them with their business – helped them with their lives.”

His strength comes from good understanding of business
banking, as well as business and manufacturing systems.

Jonathan can identify ways to apply big business principles
to growing businesses, helping them achieve their goals.

And, because he loves hanging out with his wife and three
daughters – he’s often found in the garden or tackling his latest DIY project
around the home.

Business Buddy – a great place to work


Hear the inside scoop on what it’s like to work at Business Buddy.