Starting up a small business is no easy feat. It requires a great deal of vision and effort. Every small business is unique, and so, it comes with its peculiar rise and falls.
Up until recently, Twitter advertising has been a redundant marketing channel in place of the giants like Facebook, Instagram, and Pinterest.
There’s always “that” leader everyone looks up to; people want to talk like them, act like them, sound like them, and above all, have the privileges they have. However, it is important to realise that with great opportunity comes great responsibility. Every leader has qualities in them that make them stand out from followers. Yet, many followers have the abilities to become a leader.
A business does not exist in the absence of customers. Implying that every company needs to have customers flocking around; new or existing. This is the exact reason why several brands keep thinking of new ways to expand their customer base.
If you are in business on your own, there is no way you’ll want to be spending your nights and weekends doing the bookwork.
We have more room than we need for BUSINESS buddy and you could find your perfect work-home with us.
Times have changed. While more users always have their heads bent, busy with their phones; it does not imply that users are busy checking their news feed on Facebook. Instant messaging is the order of the day. Almost every social media app has a corresponding messenger application/option. So does Facebook.
Does your business surge at specific times of the year, and lag in others? That’s typical for most professionals—there are certain times of the year when business is booming and other times when it is lacking. While it may be nice to have a break to catch up on those must-do administrative tasks, wouldn’t it be better to have steady business all year long? Of course, it would! So let’s take a look at some marketing ideas to grow your business and keep your clients engaged even during the off-season.
Cash flow is a critical component of small business success. This is especially true if you run a trade business. Your ability to purchase tools and supplies, pay staff, and keep your vehicles running relies on having cash in the bank.
I was tired of spending my days staring miserably at mind-numbing spreadsheets and desperately wishing for our systems to crash so I could go home early.
The theory of overdone strengths
There is a tendency in nature for apex species to get larger and larger. But there is a counterbalance where nature has a tendency of making larger species extinct quickly. This is also true in business: the bigger the business, the more fragile it becomes.
In this blog post – we explore the top 10 signs that your business is ready for (and will benefit from) a Messenger chatbot!
Messenger marketing is a rather new concept when it comes to business and that’s really exciting, but it can also be a little bit intimidating or maybe a little bit scary. So, if you’re like most business owners, who are a bit intrigued by the idea of chatbots and Messenger marketing, but you’re just not sure if it will work for you, this is the video that you need to watch.
As Kiwi summer days send the mercury soaring, it’s a cool time to consider what you are doing to keep your sales hot as.
Wouldn’t you love to be selling ice cream at the beach on a sunny day?
Perhaps you’d rather be watching the kilowatts tick over in your state-of-the-art power station as the load goes on with the nation’s fans and air conditioners doing overtime.
Payday filing starts on 1 April 2019 – ready or not.
Come along to our free seminar to learn more and learn how to get your admin ducks in a row.
One of the great things about you as Xero users is how openly you reach out with feedback and requests for new features. We take the time to read and understand all feedback we receive. What really stood out to us this time (with around 200 requests coming through last year) was the overwhelming need for bills support in the Xero mobile app.
Video Ads are more than mere trends on Facebook and far more than a feature that is sure to come and go. If you’ve been active on Facebook, the tendency is to have seen video ads on the site for different brands/companies.
The ecommerce explosion continues, but there's also an element of evolution. To take your ecommerce presence to the next level, take advantage of these emerging trends.
2019 is here! It’s a new year; not just for individuals, but for businesses and corporations alike. This is what makes the beginning of the year a great time to work something new in your business; a time to set goals.
Not everyone loves spring; however, the idea of a spring clean is well-embraced. It allows a house look new and clean. It also prevents the individual and entire family from suffering several diseases that come with having a dirty home.
If your home (which is only accessible to the few people you know) gets a spring clean so easily, your website (which is accessible to thousands of people) deserves a spring clean too
Remote work is no longer a privilege. It’s become the standard operating mode for at least 50% of the U.S. population. Virtual retreats are no longer attributed solely to progressive startups. Traditional employers are finally on-board and ready to propose a flexible work arrangement higher up the pipeline.
During a break it is often a time when we do some naval gazing and wonder where to next with our business and life. Then it’s back to work and before you know it, people are counting down to Christmas and you are doing the same old, same old.
If you are serious about making business changes – you need to set some business goals.
When you roll up to a commercial banker looking for some extra dollars to finance your latest business idea there are some must haves that need to be included in your application.
UX (User Experience) is at the heart of every good design. It’s the difference between your customers groaning in wretched frustration, or grinning with enjoyment; with them shaking a defeated fist at your site and hastily clicking away from it, or completing a satisfying purchase and wanting to return for more.
Effective job scheduling is one of the most important but least understood disciplines of business management.
Falls from height (FFH) are the leading causes of serious and fatal injuries for construction workers. Almost all of these injuries and fatalities were preventable. There are many different factors that increase the risk of FFH injuries. Getting a understanding of these issues is key to preventing FFH injuries. As a result of identifying the types of hazards and learning how to safely address these hazards on your current jobs will allow you to get lower rates on General Liability Insurance and Workers Compensation Insurance.
We check our phones about 85 times a day. Chances are, you’re reading this on one right now – or it won’t be long till you check it again. A staggering 70% of internet traffic now comes from mobile devices.
Have you harnessed social listening?
As I peruse trends for 2019, I see a lot about listening on social. And I have to chuckle … how is this trendy or new?!
In any case, if part of your marketing strategy involves social media it should also involve social listening.
Here are four easy ways using listening on social media can inform your marketing strategy.
We’ve just rung in 2019. What can you do to get this new year off to a good start? Here are a dozen ideas. You may not need to implement all of them, so choose the ones that will help you the most—and get going!
In the same way technology has swept through many business and industrial sectors – new technology is revolutionising the way New Zealand’s early childhood education centres operate.
In this era where a lot of activities are digital, no individual or organization wants their information lost. People also want to have access to their information; especially at the point of their needs. Therefore, one thing of increasing importance is the issue of accessible data storage.
Investing in residential property has been a popular option ever since Bob Jones on Property, hit the booksellers’ shelves back in 1977.
However, some 40 years later New Zealand is in the middle of an affordable housing crisis and the policy makers are introducing changes that impact on residential rental investment rules.
Merry Christmas from BUSINESS buddy.
Those who know us well won’t need any convincing that we enjoy Christmas and a few bubbles as much as the next business advisor.
And, we love staying in touch to celebrate the end of a successful year, but this year we felt we could do something more meaningful for our clients, rather than a traditional Christmas card.
Contrary to what you've always been told, thinking negatively can very much be a good thing.
We equate being busy as being virtuous. When we’re maxed out, it feels safe. It must be productive. (Or is it?) It’s a badge of courage, honor or something …
Ten years ago, the accounting industry looked very different but new technology is evolving. Cloud-based software is becoming more prevalent everywhere you look; accountants have had to adapt their mode of operation. These changes to the industry will create so many opportunities for accountants. Yet, there will also be notable challenges to face with this level of change.
For most of us the internet is an intrinsic part of our lives. We rely on it to get us where we are going, connect us to friends and family and answer all of our questions, no matter how banal. It has also quickly become an integral part of most businesses, enabling them to complete business transactions in mere minutes as well as connect to their customers and a global network.
The cloud – what is it and why is it important? Like the name suggests, the idea of the cloud feels lofty and hard to grasp. Simply put, cloud computing is the practice of using a network hosted on the Internet, or “the cloud,” to store, manage, and process data. This means you won’t have to maintain or own any hosting equipment.
Christmas is here and more than anything, it’s usually referred to as the season of love. Love is expressed by giving, and many employers hope to express this love to their employees by giving gifts.
Offices used to be essential for most businesses. But mobile technology and new working practices mean that many small businesses don't need any office space. Here's what you need to know about having a mobile office.
When a customer asks you for a quote, they're giving you a golden opportunity. With the right response, you can close the deal quickly and win new business. Here's how to make the most of price quotes.
Business negotiation is a world of contradictions. You’ve got to be firm but flexible open and sharing, but a little cagey. There’s a lot to get your head around. But your state of mind might be the most important thing. Aim for a mutually beneficial outcome, and you’ll find the whole exercise more comfortable. Follow these five tips to prepare for your next negotiation.
Business owners do what they do because they love the challenge, the freedom and they have a vision.
Then along comes a couple of international legends, Paul Dunn and Masami Sato who throw another element into the mix.
We all leave things until the last minute, but it would be a good idea to put systems in order now, to reduce your stress and avoid surprise phone calls from Inland Revenue.
Some benefits of social media and content marketing are normally inaccessible for small businesses and startups because:
Email is a notoriously fickle channel. Something as simple as tweaking the subject line can be the difference between an 8 per cent or an 80 per cent open rate.
The New Zealand construction industry is going gangbusters. With a growing population, Kiwibuild and mega infrastructure projects coming out of our ears, you would think construction companies would be making record profits.
BUSINESS buddy knows you won’t believe this, but our next gig is going to be bigger, better and even more inspiring.
Owning a small business is exciting. You get to do what you love, day in, day out. But traditionally, small business accounting isn’t exciting. So how can we change this stereotype and make accounting fun and easy?
A few weeks ago, the new shiny iPhone XS entered the market. For all the Apple lovers out there, this might mean being the first to wrap your hands around the irresistibly smooth all-glass design, or finally upgrading your old glitchy iPhone 6 to the new model.
If this is you, I’m guessing you’re focused on the opportunity to start afresh, buy a new case, clear all those apps cluttering your current device, and start playing with its new features. Right?
Cloud computing got you perplexed? You’re not alone. Most of us talk about ‘the cloud’ without even realising what it really means. We’re clearing the air on cloud computing and how it can benefit your small business.
Want to peek into the mind of your ideal customer and find out how they engage with social media video? How they are interacting with brands via video? How are they purchasing?
Take a seat, because in this post we break down exactly how customers are watching social media video and more importantly, how they are purchasing from video.
And it’s all based on data and research, so you can start using this intel now, to get results in your business.
Successful businesses spend that little bit of extra time on record keeping and getting their tax right, including preparing and lodging business activity statements (BAS). Once set up and organised, you’ll save time in the long run.
Construction is unlike any other business. Building projects can last for months or even years – and you might be both an employer and a contractor. So how do you learn the basics of construction accounting?
The $20,000 instant asset write-off threshold has been extended to 30 June 2019. This means you can continue to claim the cost of new or second-hand assets that are less than the threshold of $20,000.
Innovation just doesn’t happen when you’re busy being busy.
There’s a lot to be gained by going for a walk around the block, picking up a fishing rod or doing absolutely nothing to gain inspiration for your business.
Too often businesses leave collecting debts at the bottom of the pile. Why? Often there is anxiety and worry around the process, or lack of trust in collection agencies. Sometimes lack of time and understanding of the process.
There’s literally hundreds of blog posts giving you the 7-10 steps to reduce debtors and improve cashflow. Yet the debtors problem still exists to some extent in the majority of small and medium size enterprises (SMEs) globally.
Be prepared and develop tidy payday habits, now.
The IRD is contacting all employers to ensure they are up-to-speed on the changes that require PAYE returns to be filed every payday, instead of completing the Employer monthly schedule (IR348).
Anticipating future demand is a tough job, wrought with ways you might go wrong. Proper demand forecasting and inventory control can save a company from buying too much or too little of something, which of course avoids expensive overstock scenarios or stockouts.
During the Christmas holiday season, businesses of many types employ seasonal or casual workers to meet extra demands. Often these workers are hard-working young people who have travelled from overseas, bringing with them their own language and culture. This international melting-pot makes for a fun and productive work environment, although it can also present challenges.
The homepage is the most important page of your business’s website. It is the virtual shop front to your business, providing your customers a first impression of what you have to offer. You only have seconds to grab your customer’s attention so it is key to make sure that they can find what they’re looking for quickly and easily.
Clichés. Can’t live with them, can’t live without them. (See what just happened there—it’s that bad).
The most widespread, just-waiting-to-pop-out-at-you, cliché is a very short one, measuring just three words—time is money.
Over 100 accounting/bookkeeping, marketplace and banking partners across Asia joined us in Brisbane this year to attend Xerocon, the most innovative conference for cloud leaders in Asia, Australia and New Zealand.
We no longer need studies to tell us: Smartphones are almost everywhere. Most of the customers coming through your doors have a mobile device with them. And these devices aren’t always shoved in pockets or bags — shoppers are using them while they’re in store too.
Offers for grants worth over $3.5 million will support 7 businesses to help launch their innovative products, processes and services into domestic and international markets.
The funding has been provided from the Accelerating Commercialisation element of the Entrepreneurs’ Programme.
For more than a month BUSINESS buddy has paced the pavement in its pursuit of healthiness with the Virgin Pulse Global Challenge.
Just like our clothes, when money is laundered, it starts out dirty and comes out clean.
Business plans help define goals and help you achieve them. If you take time to set concrete and achievable goals, you can then chart a plan to reach these goals successfully. Having tangible goals can make a business thrive.
Do you feel like it might be time for a change in your office environment? Perhaps the productivity isn’t as good as it use to be or there are a handful of employees who just don’t seem to be performing at their best. Conducting a performance review can greatly help you manage your employees and make sure that your workplace stays strong, efficient, and goal driven.
Tax time is fast approaching—it’s important to do your homework and know exactly what tax deductions you can claim.
Oh, how time flies.
It is now six months since BUSINESS buddy wrote the "Have your say on taxes" blog.
Age is but a number, right? Well, when it comes to landing that next job, maybe not.
Sadly, more and more of people over the age of 50 feel like they have landed on the workforce scrap heap.
Aside from efficient inventory management, teamwork is an incredibly important component of the ‘successful business’ recipe and if left out, the result can be a real flop.
Being an effective manager is demanding and complex. Aside from thoroughly knowing and understanding your business, you need to understand people and their motivations, be a motivator yourself, and manage emotional and business-related issues at once.
BUSINESS buddy knows engaging face to face is a great way to raise your business profile.
Bearing that in mind, we have booked our spot at The Marketplace Expo, 3.30pm to 7.30pm on Wednesday September 26, 2018 at Ellerslie Event Centre.
BUSINESS buddy knows that for a team to be successful, each member of the team needs to grow.
And, a healthy body and healthy mind create super-sharp business advisors.
Use our tips to help you create engaging content.
Workplace training is an important part of company work life which, as expensive as it may be, is a necessary means to a skilled workforce.
BUSINESS buddy loves supporting other Kiwi businesses that provide awesome services.
No one ever thinks they are going to win a competition so when BUSINESS buddy sent some great news to a tradie in Northland – it put a big smile on his face.
“Success.” Typically defined as: ‘the accomplishment of an aim or purpose.’ Success means a lot of different things to different people. Success may mean wealth, or it may mean happiness.
Almost every small business struggles through ups and downs on their journey to funding business growth.
Michelle and Murray from Bellroy Construction are having a cracker of a year and their hard work with support from BUSINESS buddy has made life better for their business, their confidence, and their nearest and dearest.
Social enterprise is done just because it’s right and BUSINESS buddy’s community-mindedness has created lots of warm fuzzies and motivation for the team.
With more than 800 million active monthly users, Instagram is a social media channel of massive proportions. And, when used strategically, it can reap major benefits for your retail store.
Question: are you planning to bring anything new to the in-store experience? If your answer is “no,” then brace yourself. The coming years could be rough for your retail business.
Imagine giving people in a developing country 18250 days access to clean water just from your business being a success.
BUSINESS buddy team has discovered a new techy tool that will show you how to make your website grab potential clients by the eyeballs.
As traditional retail channels dwindle in popularity, more businesses are turning to multi-channel retailing to provide an extra income stream and keep business ticking over.
Strategic planning is the blueprint for your business. It’s an aspirational and practical plan for your future that can give you an exact outline of where your business is, and where it should be.
Working from home is becoming increasingly common as many employees look for flexibility and work-life balance.
You almost certainly started your business for one of two reasons: you can do something better than anyone else, or you have a burning passion so deep you cannot focus on anything else.
The proliferation of e-commerce has been a game changer in the world of retail, and if adopted correctly can be hugely beneficial for manufacturers too.
Almost every small business struggles through ups and downs on their journey to funding business growth.
An accounting firms' success is increasingly due to their people skills, rather than just their ability to crunch the numbers.
Meet Alana Turner, the co-owner of Poopsie’s, a quirky gift shop in Galena, IL. When Alana and her co-owner took over the business in 2010, they had about 5 employees.
You may have come across two terms which are often confused – Business-to-Business (B2B) retail and Business-to-Consumer (B2C) retail. In this article, we outline the key features of each model so that you know the differences between the two.
Grow your business by strengthening its eCommerce capability. eCommerce is one of the most rapidly growing ways to sell products to customers in most countries globally.