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Business Buddy U

17-Feb-2019 Caleena

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The Basic Requirements & Challenges for a Small Business

Starting up a small business is no easy feat. It requires a great deal of vision and effort. Every small business is unique, and so, it comes with its peculiar rise and falls.

14-Feb-2019 Caleena

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The benefits of advertising on Twitter

Up until recently, Twitter advertising has been a redundant marketing channel in place of the giants like Facebook, Instagram, and Pinterest.

14-Feb-2019 Caleena

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Leadership qualities and how you can improve them

There’s always “that” leader everyone looks up to; people want to talk like them, act like them, sound like them, and above all, have the privileges they have. However, it is important to realise that with great opportunity comes great responsibility. Every leader has qualities in them that make them stand out from followers. Yet, many followers have the abilities to become a leader.

14-Feb-2019 Caleena

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Brand Loyalty: How you can keep customers coming back

A business does not exist in the absence of customers. Implying that every company needs to have customers flocking around; new or existing. This is the exact reason why several brands keep thinking of new ways to expand their customer base.

13-Feb-2019 Kirsten Hawke

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Stop singing paperwork blues

If you are in business on your own, there is no way you’ll want to be spending your nights and weekends doing the bookwork.

13-Feb-2019 Kirsten Hawke

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Office space with the coolest crowd

We have more room than we need for BUSINESS buddy and you could find your perfect work-home with us.

12-Feb-2019 Caleena

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Facebook Chatbot Marketing - Yay or Nay?

Times have changed. While more users always have their heads bent, busy with their phones; it does not imply that users are busy checking their news feed on Facebook. Instant messaging is the order of the day. Almost every social media app has a corresponding messenger application/option. So does Facebook.

10-Feb-2019 Nellie Akalp

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Five Marketing Ideas to Grow Your Business When Stuck in a Seasonal Rut

Does your business surge at specific times of the year, and lag in others? That’s typical for most professionals—there are certain times of the year when business is booming and other times when it is lacking. While it may be nice to have a break to catch up on those must-do administrative tasks, wouldn’t it be better to have steady business all year long? Of course, it would! So let’s take a look at some marketing ideas to grow your business and keep your clients engaged even during the off-season.

07-Feb-2019 Guest

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Profitability and cash flow trends for tradies

Cash flow is a critical component of small business success. This is especially true if you run a trade business. Your ability to purchase tools and supplies, pay staff, and keep your vehicles running relies on having cash in the bank.

07-Feb-2019 Claire Emerson

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5 Key moves to help you become gainfully self-employed

I was tired of spending my days staring miserably at mind-numbing spreadsheets and desperately wishing for our systems to crash so I could go home early.

06-Feb-2019 Mark Schaefer

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You Don’t Have Weaknesses, Just Overdone Strengths

The theory of overdone strengths

06-Feb-2019 Paul Jarvis

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What Elephants, Rats, and Apex Predators Can Teach Us about Creating Durable Businesses

There is a tendency in nature for apex species to get larger and larger. But there is a counterbalance where nature has a tendency of making larger species extinct quickly. This is also true in business: the bigger the business, the more fragile it becomes.

06-Feb-2019

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Here are 10 signs that your business is ready for a chatbot.

In this blog post – we explore the top 10 signs that your business is ready for (and will benefit from) a Messenger chatbot!

Messenger marketing is a rather new concept when it comes to business and that’s really exciting, but it can also be a little bit intimidating or maybe a little bit scary. So, if you’re like most business owners, who are a bit intrigued by the idea of chatbots and Messenger marketing, but you’re just not sure if it will work for you, this is the video that you need to watch.

30-Jan-2019 Kirsten Hawke

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Keeping business hot or not

As Kiwi summer days send the mercury soaring, it’s a cool time to consider what you are doing to keep your sales hot as.
Wouldn’t you love to be selling ice cream at the beach on a sunny day?
Perhaps you’d rather be watching the kilowatts tick over in your state-of-the-art power station as the load goes on with the nation’s fans and air conditioners doing overtime.

30-Jan-2019 Kirsten Hawke

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Don’t be baffled by payday filing

Payday filing starts on 1 April 2019 – ready or not.
Come along to our free seminar to learn more and learn how to get your admin ducks in a row.

29-Jan-2019 Xero

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Introducing bills to mobile

One of the great things about you as Xero users is how openly you reach out with feedback and requests for new features. We take the time to read and understand all feedback we receive. What really stood out to us this time (with around 200 requests coming through last year) was the overwhelming need for bills support in the Xero mobile app.

23-Jan-2019 Caleena

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Video Ads On Facebook, Do They Work?

Video Ads are more than mere trends on Facebook and far more than a feature that is sure to come and go. If you’ve been active on Facebook, the tendency is to have seen video ads on the site for different brands/companies.

23-Jan-2019 Tiffany Delmore

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3 Ecommerce Trends You Must Prepare for in 2019

The ecommerce explosion continues, but there's also an element of evolution. To take your ecommerce presence to the next level, take advantage of these emerging trends.

20-Jan-2019 Caleena

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Tips on How to Run a Successful Business In 2019

2019 is here! It’s a new year; not just for individuals, but for businesses and corporations alike. This is what makes the beginning of the year a great time to work something new in your business; a time to set goals.

20-Jan-2019 Caleena

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Your Website Needs a Spring Clean Too

Not everyone loves spring; however, the idea of a spring clean is well-embraced. It allows a house look new and clean. It also prevents the individual and entire family from suffering several diseases that come with having a dirty home.

If your home (which is only accessible to the few people you know) gets a spring clean so easily, your website (which is accessible to thousands of people) deserves a spring clean too

16-Jan-2019 Abdullahi Muhammed

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10 Remote Work Trends That Will Dominate 2019

Remote work is no longer a privilege. It’s become the standard operating mode for at least 50% of the U.S. population. Virtual retreats are no longer attributed solely to progressive startups. Traditional employers are finally on-board and ready to propose a flexible work arrangement higher up the pipeline.

16-Jan-2019 Kirsten Hawke

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Hot tips to nail your goals

During a break it is often a time when we do some naval gazing and wonder where to next with our business and life. Then it’s back to work and before you know it, people are counting down to Christmas and you are doing the same old, same old.
If you are serious about making business changes – you need to set some business goals.

16-Jan-2019 Kirsten Hawke

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When you need money to expand

When you roll up to a commercial banker looking for some extra dollars to finance your latest business idea there are some must haves that need to be included in your application.

15-Jan-2019 Rob Marchant

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Why you should take UX seriously

UX (User Experience) is at the heart of every good design. It’s the difference between your customers groaning in wretched frustration, or grinning with enjoyment; with them shaking a defeated fist at your site and hastily clicking away from it, or completing a satisfying purchase and wanting to return for more.

15-Jan-2019 https://geoworkforcesolutions.com

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7 steps to brilliant job and staff scheduling

Effective job scheduling is one of the most important but least understood disciplines of business management.

14-Jan-2019 Thomas M Hester

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Understanding and Preventing Construction Injuries

Falls from height (FFH) are the leading causes of serious and fatal injuries for construction workers. Almost all of these injuries and fatalities were preventable. There are many different factors that increase the risk of FFH injuries. Getting a understanding of these issues is key to preventing FFH injuries. As a result of identifying the types of hazards and learning how to safely address these hazards on your current jobs will allow you to get lower rates on General Liability Insurance and Workers Compensation Insurance.

14-Jan-2019

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Game of Phones: 5 great apps for entrepreneurs

We check our phones about 85 times a day. Chances are, you’re reading this on one right now – or it won’t be long till you check it again. A staggering 70% of internet traffic now comes from mobile devices.

14-Jan-2019 Brooke B. Sellas

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4 Ways Social Listening Can Inform Your Marketing Strategy

Have you harnessed social listening?
As I peruse trends for 2019, I see a lot about listening on social. And I have to chuckle … how is this trendy or new?!
In any case, if part of your marketing strategy involves social media it should also involve social listening.
Here are four easy ways using listening on social media can inform your marketing strategy.

14-Jan-2019 Rieva Lesonsky

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12 Easy Things Small Business Owners Can Do to Start the New Year Off Right

We’ve just rung in 2019. What can you do to get this new year off to a good start? Here are a dozen ideas. You may not need to implement all of them, so choose the ones that will help you the most—and get going!

03-Jan-2019 Kirsten Hawke

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Save the date for Kinder m8

In the same way technology has swept through many business and industrial sectors – new technology is revolutionising the way New Zealand’s early childhood education centres operate.

02-Jan-2019 Caleena

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Increasing benefits of Cloud Computing

In this era where a lot of activities are digital, no individual or organization wants their information lost. People also want to have access to their information; especially at the point of their needs. Therefore, one thing of increasing importance is the issue of accessible data storage.

19-Dec-2018 Kirsten Hawke

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Residential rental loss changes

Investing in residential property has been a popular option ever since Bob Jones on Property, hit the booksellers’ shelves back in 1977.
However, some 40 years later New Zealand is in the middle of an affordable housing crisis and the policy makers are introducing changes that impact on residential rental investment rules.

19-Dec-2018 Kirsten Hawke

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Really GOOD Christmas cards

Merry Christmas from BUSINESS buddy.
Those who know us well won’t need any convincing that we enjoy Christmas and a few bubbles as much as the next business advisor.
And, we love staying in touch to celebrate the end of a successful year, but this year we felt we could do something more meaningful for our clients, rather than a traditional Christmas card.

19-Dec-2018 Lucas Miller

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Why thinking negatively isn't always a bad thing

Contrary to what you've always been told, thinking negatively can very much be a good thing.

19-Dec-2018 Don Scott

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It's about time

We equate being busy as being virtuous. When we’re maxed out, it feels safe. It must be productive. (Or is it?) It’s a badge of courage, honor or something …

16-Dec-2018 Unleashed Software

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What does the future look like for Accountants on the Cloud?

Ten years ago, the accounting industry looked very different but new technology is evolving. Cloud-based software is becoming more prevalent everywhere you look; accountants have had to adapt their mode of operation. These changes to the industry will create so many opportunities for accountants. Yet, there will also be notable challenges to face with this level of change.

16-Dec-2018 Paul MacPherson

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Security is everyone's responsibility

For most of us the internet is an intrinsic part of our lives. We rely on it to get us where we are going, connect us to friends and family and answer all of our questions, no matter how banal. It has also quickly become an integral part of most businesses, enabling them to complete business transactions in mere minutes as well as connect to their customers and a global network.

13-Dec-2018 Caleena

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The benefits of Cloud Computing

The cloud – what is it and why is it important? Like the name suggests, the idea of the cloud feels lofty and hard to grasp. Simply put, cloud computing is the practice of using a network hosted on the Internet, or “the cloud,” to store, manage, and process data. This means you won’t have to maintain or own any hosting equipment.

12-Dec-2018 Caleena

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Christmas tax write-offs

Christmas is here and more than anything, it’s usually referred to as the season of love. Love is expressed by giving, and many employers hope to express this love to their employees by giving gifts.

10-Dec-2018

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Make a mobile office work for your business

Offices used to be essential for most businesses. But mobile technology and new working practices mean that many small businesses don't need any office space. Here's what you need to know about having a mobile office.

10-Dec-2018

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How to make price quotes work for you

When a customer asks you for a quote, they're giving you a golden opportunity. With the right response, you can close the deal quickly and win new business. Here's how to make the most of price quotes.

10-Dec-2018

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Five important business negotiation strategies

Business negotiation is a world of contradictions. You’ve got to be firm but flexible open and sharing, but a little cagey. There’s a lot to get your head around. But your state of mind might be the most important thing. Aim for a mutually beneficial outcome, and you’ll find the whole exercise more comfortable. Follow these five tips to prepare for your next negotiation.

05-Dec-2018 Kirsten Hawke

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What went on at Impact – The World Tour?

Business owners do what they do because they love the challenge, the freedom and they have a vision.
Then along comes a couple of international legends, Paul Dunn and Masami Sato who throw another element into the mix.

05-Dec-2018 Kirsten Hawke

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Sort out your payday filing, el pronto

We all leave things until the last minute, but it would be a good idea to put systems in order now, to reduce your stress and avoid surprise phone calls from Inland Revenue.

04-Dec-2018 Mark Shaefer

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Influencer marketing for small businesses and startups

Some benefits of social media and content marketing are normally inaccessible for small businesses and startups because:

04-Dec-2018 Brad Anderson

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4 Email personalisation tactics that are sure to get clicks

Email is a notoriously fickle channel. Something as simple as tweaking the subject line can be the difference between an 8 per cent or an 80 per cent open rate.

21-Nov-2018 Kirsten Hawke

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Construction business is booming, so why the busts?

The New Zealand construction industry is going gangbusters. With a growing population, Kiwibuild and mega infrastructure projects coming out of our ears, you would think construction companies would be making record profits.

21-Nov-2018 Kirsten Hawke

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IMPACT – Last few days to get your tickets

BUSINESS buddy knows you won’t believe this, but our next gig is going to be bigger, better and even more inspiring.

20-Nov-2018

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Make small business accounting fun

Owning a small business is exciting. You get to do what you love, day in, day out. But traditionally, small business accounting isn’t exciting. So how can we change this stereotype and make accounting fun and easy?

20-Nov-2018 Paul Macpherson

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Are you being data smart with your smartphone?

A few weeks ago, the new shiny iPhone XS entered the market. For all the Apple lovers out there, this might mean being the first to wrap your hands around the irresistibly smooth all-glass design, or finally upgrading your old glitchy iPhone 6 to the new model.

If this is you, I’m guessing you’re focused on the opportunity to start afresh, buy a new case, clear all those apps cluttering your current device, and start playing with its new features. Right?

15-Nov-2018 Cloud Computing

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Understanding Cloud Computing

Cloud computing got you perplexed? You’re not alone. Most of us talk about ‘the cloud’ without even realising what it really means. We’re clearing the air on cloud computing and how it can benefit your small business.

15-Nov-2018 Donna Moritz

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How Customers Engage With Social Media Video: 8 Things You Need To Know

Want to peek into the mind of your ideal customer and find out how they engage with social media video? How they are interacting with brands via video? How are they purchasing?

Take a seat, because in this post we break down exactly how customers are watching social media video and more importantly, how they are purchasing from video.

And it’s all based on data and research, so you can start using this intel now, to get results in your business.

15-Nov-2018 business.gov.au

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GST and BAS tips for running a successful business

Successful businesses spend that little bit of extra time on record keeping and getting their tax right, including preparing and lodging business activity statements (BAS). Once set up and organised, you’ll save time in the long run.

15-Nov-2018

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Construction accounting basics

Construction is unlike any other business. Building projects can last for months or even years – and you might be both an employer and a contractor. So how do you learn the basics of construction accounting?

15-Nov-2018 business.gov.au

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$20,000 instant asset write-off extended

The $20,000 instant asset write-off threshold has been extended to 30 June 2019. This means you can continue to claim the cost of new or second-hand assets that are less than the threshold of $20,000.

07-Nov-2018 Kirsten Hawke

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Break free for the sake of your business

Innovation just doesn’t happen when you’re busy being busy.
There’s a lot to be gained by going for a walk around the block, picking up a fishing rod or doing absolutely nothing to gain inspiration for your business.

06-Nov-2018 Debtor Daddy

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Debt Collection: The whys and when

Too often businesses leave collecting debts at the bottom of the pile. Why? Often there is anxiety and worry around the process, or lack of trust in collection agencies. Sometimes lack of time and understanding of the process.

06-Nov-2018 Debtor Daddy

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Creating a business without debtors

There’s literally hundreds of blog posts giving you the 7-10 steps to reduce debtors and improve cashflow. Yet the debtors problem still exists to some extent in the majority of small and medium size enterprises (SMEs) globally.

24-Oct-2018 Kirsten Hawke

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Admin filing on payday

Be prepared and develop tidy payday habits, now.
The IRD is contacting all employers to ensure they are up-to-speed on the changes that require PAYE returns to be filed every payday, instead of completing the Employer monthly schedule (IR348).

24-Oct-2018 Unleashed

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Accurate inventory forecasting, no crystal ball needed

Anticipating future demand is a tough job, wrought with ways you might go wrong. Proper demand forecasting and inventory control can save a company from buying too much or too little of something, which of course avoids expensive overstock scenarios or stockouts.

18-Oct-2018 Go Roster

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Tips for managing seasonal workers

During the Christmas holiday season, businesses of many types employ seasonal or casual workers to meet extra demands. Often these workers are hard-working young people who have travelled from overseas, bringing with them their own language and culture. This international melting-pot makes for a fun and productive work environment, although it can also present challenges.

18-Oct-2018 Business.gov.au

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Make your business's homepage stand out!

The homepage is the most important page of your business’s website. It is the virtual shop front to your business, providing your customers a first impression of what you have to offer. You only have seconds to grab your customer’s attention so it is key to make sure that they can find what they’re looking for quickly and easily.

18-Oct-2018 Float app

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If You Don’t Got the Time, You Don’t Got the Money

Clichés. Can’t live with them, can’t live without them. (See what just happened there—it’s that bad).

The most widespread, just-waiting-to-pop-out-at-you, cliché is a very short one, measuring just three words—time is money.

18-Oct-2018 XERO

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Customer-centric banking innovation in Asia

Over 100 accounting/bookkeeping, marketplace and banking partners across Asia joined us in Brisbane this year to attend Xerocon, the most innovative conference for cloud leaders in Asia, Australia and New Zealand.

18-Oct-2018

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Crafting Your Mobile Strategy: How Retailers Can Go Mobile and Increase Sales

We no longer need studies to tell us: Smartphones are almost everywhere. Most of the customers coming through your doors have a mobile device with them. And these devices aren’t always shoved in pockets or bags — shoppers are using them while they’re in store too.

18-Oct-2018 Business.gov.au

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Aussie businesses get over $3.5m to launch their innovative idea into global markets

Offers for grants worth over $3.5 million will support 7 businesses to help launch their innovative products, processes and services into domestic and international markets.

The funding has been provided from the Accelerating Commercialisation element of the Entrepreneurs’ Programme.

10-Oct-2018 Kirsten Hawke

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Walk the talk, talk the walk - Global Challenge update

For more than a month BUSINESS buddy has paced the pavement in its pursuit of healthiness with the Virgin Pulse Global Challenge.

10-Oct-2018 Kirsten Hawke

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Money laundering law changes for New Zealand

Just like our clothes, when money is laundered, it starts out dirty and comes out clean.

09-Oct-2018

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The basics of a good business plan

Business plans help define goals and help you achieve them. If you take time to set concrete and achievable goals, you can then chart a plan to reach these goals successfully. Having tangible goals can make a business thrive.

09-Oct-2018 Pjay Shreshta

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The best practices for conducting a performance review

Do you feel like it might be time for a change in your office environment? Perhaps the productivity isn’t as good as it use to be or there are a handful of employees who just don’t seem to be performing at their best. Conducting a performance review can greatly help you manage your employees and make sure that your workplace stays strong, efficient, and goal driven.

03-Oct-2018 Business.gov.au

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Tax deductions for small business owners

Tax time is fast approaching—it’s important to do your homework and know exactly what tax deductions you can claim.

26-Sep-2018 Kirsten Hawke

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Have your say on taxes – update

Oh, how time flies.
It is now six months since BUSINESS buddy wrote the "Have your say on taxes" blog.

26-Sep-2018 Kirsten Hawke

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The age-old question

Age is but a number, right? Well, when it comes to landing that next job, maybe not.
Sadly, more and more of people over the age of 50 feel like they have landed on the workforce scrap heap.

25-Sep-2018

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Teamwork: A key ingredient for a successful business

Aside from efficient inventory management, teamwork is an incredibly important component of the ‘successful business’ recipe and if left out, the result can be a real flop.

25-Sep-2018

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Five books every manager should read

Being an effective manager is demanding and complex. Aside from thoroughly knowing and understanding your business, you need to understand people and their motivations, be a motivator yourself, and manage emotional and business-related issues at once.

12-Sep-2018

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The Marketplace EXPO – Get inspired at this free event for Auckland businesses

BUSINESS buddy knows engaging face to face is a great way to raise your business profile.

Bearing that in mind, we have booked our spot at The Marketplace Expo, 3.30pm to 7.30pm on Wednesday September 26, 2018 at Ellerslie Event Centre.

12-Sep-2018 Kirsten Hawke

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BUSINESS buddy tackles Global Challenge

BUSINESS buddy knows that for a team to be successful, each member of the team needs to grow.
And, a healthy body and healthy mind create super-sharp business advisors.

12-Sep-2018

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6 tips to create compelling content for your website

Use our tips to help you create engaging content.

12-Sep-2018

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Workplace training – what’s in it for the company?

Workplace training is an important part of company work life which, as expensive as it may be, is a necessary means to a skilled workforce.

29-Aug-2018 Kirsten Hawke

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How to be mortgage free and retirement ready

BUSINESS buddy loves supporting other Kiwi businesses that provide awesome services.


29-Aug-2018 Kirsten Hawke

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BUSINESS buddy tradie competition winner

No one ever thinks they are going to win a competition so when BUSINESS buddy sent some great news to a tradie in Northland – it put a big smile on his face.

29-Aug-2018 Chris Tacon

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Is revenue a true predictor of success?

“Success.” Typically defined as: ‘the accomplishment of an aim or purpose.’ Success means a lot of different things to different people. Success may mean wealth, or it may mean happiness.

29-Aug-2018 Conrad Ford

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Ready, set, grow: A guide to funding business growth

Almost every small business struggles through ups and downs on their journey to funding business growth.

15-Aug-2018 Kirsten Hawke

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Get and Give a Million - Michelle and Murray’s story

Michelle and Murray from Bellroy Construction are having a cracker of a year and their hard work with support from BUSINESS buddy has made life better for their business, their confidence, and their nearest and dearest.

15-Aug-2018 Kirsten Hawke

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Global recognition for BUSINESS buddy

Social enterprise is done just because it’s right and BUSINESS buddy’s community-mindedness has created lots of warm fuzzies and motivation for the team.

15-Aug-2018

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How to post on Instagram: A comprehensive guide for businesses

With more than 800 million active monthly users, Instagram is a social media channel of massive proportions. And, when used strategically, it can reap major benefits for your retail store.

15-Aug-2018 Francesca Nicasio

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7 ways to create in-store experiences that drive traffic and sales

Question: are you planning to bring anything new to the in-store experience? If your answer is “no,” then brace yourself. The coming years could be rough for your retail business.

03-Aug-2018 Kirsten Hawke

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Get and give a million – what the

Imagine giving people in a developing country 18250 days access to clean water just from your business being a success.

02-Aug-2018 Kirsten Hawke

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How to make websites sizzle

BUSINESS buddy team has discovered a new techy tool that will show you how to make your website grab potential clients by the eyeballs.

01-Aug-2018

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Multi-channel retailing: A quick guide for SMEs

As traditional retail channels dwindle in popularity, more businesses are turning to multi-channel retailing to provide an extra income stream and keep business ticking over.

01-Aug-2018 Catriona Bane

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How strategic planning can help your business in the long run

Strategic planning is the blueprint for your business. It’s an aspirational and practical plan for your future that can give you an exact outline of where your business is, and where it should be.

29-Jul-2018 Alana Giddy

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Working From Home – Managing the Risks to Reap the Rewards

Working from home is becoming increasingly common as many employees look for flexibility and work-life balance.

29-Jul-2018 Andy Bailey

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Top 7 Tips for Finding the Right Business Software

You almost certainly started your business for one of two reasons: you can do something better than anyone else, or you have a burning passion so deep you cannot focus on anything else.

29-Jul-2018

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The Benefits of e-Commerce for Manufacturers

The proliferation of e-commerce has been a game changer in the world of retail, and if adopted correctly can be hugely beneficial for manufacturers too.

29-Jul-2018 Conrad Ford

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Ready, Set, Grow: A Guide to Funding Business Growth

Almost every small business struggles through ups and downs on their journey to funding business growth.

29-Jul-2018 Liz Studholme

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Marketing your Advisory Services

An accounting firms' success is increasingly due to their people skills, rather than just their ability to crunch the numbers.

29-Jul-2018 Francesca Nicasio

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How to Double Your Retail Sales: Lessons from the Gift Shop Poopsie’s

Meet Alana Turner, the co-owner of Poopsie’s, a quirky gift shop in Galena, IL. When Alana and her co-owner took over the business in 2010, they had about 5 employees.

29-Jul-2018

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B2B Retailers versus B2C Retailers: What’s the Difference?

You may have come across two terms which are often confused – Business-to-Business (B2B) retail and Business-to-Consumer (B2C) retail. In this article, we outline the key features of each model so that you know the differences between the two.

29-Jul-2018

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A Quick Guide to Getting Started with eCommerce

Grow your business by strengthening its eCommerce capability. eCommerce is one of the most rapidly growing ways to sell products to customers in most countries globally.